Marketing Webinars that Win Business

Many businesses and other organisations want their staff to run information and networking webinars for existing and potential customers. Besides adding value through networking and providing valuable information on critical up to date issues, webinars provide a different route to market and lead to highly beneficial ‘long tail sales’.

This unique training programme will give your people the confidence and skills to choose the best topics and quickly arrange engaging, interactive customer focused sessions. They will become experts in effectively curating and facilitating valuable knowledge sharing which will demonstrate your organisation’s credibility and improve brand awareness.

Aims

The aims of this course are for delegates to learn how to:

understand the value for existing/potential customers of knowledge sharing webinars
gain the skills and confidence to create, market and facilitate webinars
create and deliver webinars regularly and effectively.

Approach

This programme is delivered in 2 stages:

Stage 1 (3 hours)

This practical workshop is delivered online and covers how to:

identify valuable topics and issues of current relevance to your customer audience
curate and market stimulating webinar events with guest speakers
design and plan resilient, engaging, interactive and entertaining live virtual sessions
facilitate with confidence whilst avoiding all the pitfalls of virtual delivery

Stage 2 (2-3 hours dependant on group size)

This workshop is a live online webinar where delegates:

deliver 8 minutes of live webinar they have designed
receive individual feedback on live delivery from peers and an Emailogic webinar expert
create an individual customer webinar action plan

Programme Calibration

This programme is tailored to the specific requirements of each business taking into account strategy, delegate experience, webinar application, audience and content. Emailogic works with any webinar platform and can also advise on the most appropriate choice.

Ongoing Support Package

Telephone support for each delegate for 6 months
Delegates are invited to join the Virtual Trainer Skills Network (VTSN) closed Linkedin group used to share tips and ideas with other graduates of this programme.

Who should attend?

Anyone who needs to deliver live virtual sessions including training, webinars, briefings, meetings or presentations including: Directors, Senior Managers, Marketing Executives, Sales Executives, IT and Communications staff.

“This was one the best courses I have attended in the last 20 years. The course has transformed how we design, build and deliver webinars. It gave us so many new techniques and skills and the confidence to deliver experiential, engaging and professional webinars. The course was carefully tailored for our needs. In addition, the ongoing support provided beyond the training has been exceptional. I can’t recommend this course highly enough. It will transform how you approach webinar training.”

David McAlinden, Director

“If you are nervous about hosting a webinar, this session will definitely build your confidence”

Abu Choudhury, Director

“The quality of our webinar sessions is dramatically improved after attending this Emailogic training. Strongly recommend Emailogic if you want to deliver better webinars.”

Joti Joseph, Future of Work and Learning

Why Emailogic?

Emailogic have been designing and delivering live virtual training sessions for 15 years. Our design consultants are experts at designing short, fast-paced training sessions that tackle complex issues clearly and concisely.

Emailogic world class facilitators all: